Paid is leverage on a working brand. We architect funnels, write creative that survives a bad week of CPMs, and run experiments that compound — not just dashboards that look busy.
Paid is leverage on a working brand. We architect funnels, write creative that survives a bad week of CPMs, and run experiments that compound — not just dashboards that look busy.
We staff this discipline with senior operators. Real strategy. Real craft. Real accountability. Most engagements run between 4 and 12 weeks, with optional ongoing retainer after that.
Top-to-bottom buyer journey, attribution model, channel mix.
Ad variants, concept-tested, native to each placement.
Built for the ad, not retrofitted from the homepage.
Meta, Google, LinkedIn, TikTok — clean setup, no spaghetti.
Structured experimentation with proper sample sizes.
Weekly executive dashboard with what to do next.
Real funnels means predictable unit economics, not vibes.
Every test feeds the next one. After 90 days, you can't lose.
Numbers that hold up in a board meeting.
Every engagement runs the same operating system—calibrated for your stage, market, and ambition. We move fast because the system is sound, not because we cut corners.
Brand audit, market mapping, customer interviews, competitive truth-telling.
Positioning, messaging, channel architecture, the 90-day plan.
Identity, site, content engine, automations, launch assets — shipped.
Test, measure, double down. Monthly reviews. Real attribution.
We model spend at the right LTV/CAC — usually starting at ₹3–8L/mo.
Yes, after a 30-day baselining sprint.
Yes — we partner with strong OOH and event teams when it fits.